Digital Marketer

ROMANIA

Mamady Berete

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Date of completion

16 Dec 2025

Decisions

+89

Profit

506

Ranking in course

14 out of 69

Web Simulation

Website Optimization and Performance Analysis

In my recent simulation, I successfully generated a profit of $540 from my website, achieving 9 conversions and 447 leads. I focused on building a structured, user-friendly site while implementing SEO best practices to enhance visibility. My efforts in tracking and analyzing web performance metrics allowed me to make informed adjustments, ultimately improving conversion rates.

Throughout the simulation, I maintained a strong emphasis on user experience and design, ensuring quality layout and ease of navigation. My ability to turn visitors into leads was evident, as reflected in the total conversions of 10. This experience has equipped me with the skills necessary to optimize websites effectively and drive meaningful engagement.

Total Traffic (%)

Conversions

9

Profit

540

Pages

9

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SEA Simulation

PPC Advertising Campaign Management

During the simulation, I managed a PPC ad campaign that resulted in a profit of -$34, with 1 conversion and a CTR of 5.00%. My learning goals included conducting keyword research, creating engaging ad copy, and optimizing bidding strategies for better ROI. Despite the challenges, I gained valuable insights into the intricacies of ad performance metrics.

I focused on improving ad relevance and quality score, ensuring that my ads were well-structured and targeted. This experience has enhanced my understanding of budget efficiency and the importance of tracking campaign performance, preparing me for future roles in digital marketing.

Conversions

1

Profit

-34

CTR

5.00%

Campaigns

1

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Meilleur rapport qualité/prix

Marque: huawei

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Email Simulation

Email Marketing Campaign Execution

In my simulation, I crafted an email campaign that achieved 189 opens, although it did not generate conversions. My learning goals included creating compelling subject lines and segmenting audience groups for targeted outreach. This experience highlighted the importance of engaging content in driving email interactions.

I implemented A/B testing strategies to optimize my email performance, focusing on measuring key metrics such as open rates and conversions. This simulation has strengthened my skills in audience targeting and retention, equipping me to create effective email marketing strategies in the future.

Conversions

0

Profit

0

Opens

189

Campaigns

1

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