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Digital Marketer
TUNISIA
Rihab Ben Fradj
I am a growth-minded digital market-seeker, focused on making ads that work and win. I have spent my time in this match-up sharpening my skills in finding the right search-words and building strong ad-sets for new tools like tablets. My goal is to balance the gold-spend with heart-stirring words that speak to the folk we want to reach.
Date of completion
24 Mar 2026
Decisions
+53
Profit
-695
Ranking in course
35 out of 36
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Sponsored
Sponsored
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Sponsored
The Blue Store
https://the-blue-store.com/us/home
Shop Samsung at Blue Store
Explore the latest Samsung collection at Blue Store. High quality and best prices online.
Sponsored
Sponsored
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New Samsung Tablets
https://the-blue-store.com/us/home
Experience stunning visuals and vibrant colors with the latest Samsung technology.
By The Blue Store
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Huge Savings on Top Tech (30/3
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Fast shipping and easy returns. Upgrade your gear today and save big on bestsellers
By The Blue Store
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High-Performance HP Tablets
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Built for multi-tasking and long battery life. Get yours today with free delivery!
By The Blue Store
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Advanced Purotab Tablet
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High-definition display and lightning-fast processing power for all your digital needs.
By The Blue Store
Sponsored
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Smart Lenovo Tablet Deals
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Experience crystal-clear visuals and a battery that lasts all day. Shop the range now.
By The Blue Store
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PPC Advertising Campaign Management
During my simulation, I managed a PPC advertising campaign that resulted in a profit loss of $755, with 10 conversions and a CTR of 3.70%. This experience taught me the significance of conducting thorough keyword research and creating engaging ad copy to attract potential customers. I also learned to adjust CPC bidding strategies to improve ROI.
Despite the challenges faced, I utilized A/B testing to optimize ad performance and track campaign metrics effectively. This hands-on experience has strengthened my ability to create relevant ads that resonate with the target audience, and I am now better equipped to manage budgets efficiently across multiple campaigns.
Conversions
10
Profit
-755
CTR
3.70%
Campaigns
3
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Brand: samsung
300€
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Email Marketing Campaign Execution
In my simulation, I executed an email marketing campaign that generated a profit of $60 with 1 conversion and an impressive open rate of 1008. This experience allowed me to craft compelling subject lines and body content, effectively segmenting my audience for targeted outreach. I learned the importance of integrating email marketing with other digital channels.
Through this campaign, I implemented A/B testing to optimize performance and measure key metrics. The results highlighted my strengths in audience targeting and engagement, demonstrating my ability to turn email interactions into meaningful conversions and customer retention.
Conversions
1
Profit
60
Opens
1,008
Campaigns
1